As much as 71% of America now believes we’re on the wrong track. This ought to point to a decisive win, and yet there is tremendous risk of candidates diametrically opposed to our values winning in 2024.
If the candidates who can change America’s course fail to win in 2024, we risk even greater decline as a nation. That’s why this unprecedented Early Primary strategy is so vital.
We must begin NOW to:
Our sitting president has a 31% approval rating in our internal tracking polling. There’s no reason why any president, of any party, should ever be reelected with a 31% approval rating.
The best way to win in 2024 is to learn from the mistakes that have doomed past election efforts. More and more people now define themselves as Independent (41%), rather than Republican (28%) or Democrat (28%). However, as long as only a narrow group votes in the primaries (14%), we can’t expect to see the change the country needs.
There’s no reason why any president, of any party, should ever be reelected with a
One of the most important lessons Americans for Prosperity Action learned in 2022 was that voters want better candidates. In order to get better candidates, we must (a) get involved in elections earlier than ever and (b) engage thousands more voters in the primaries.
When we get involved early, we win. In 2022, 82% of candidates backed by AFP or AFP Action won in the general election in November … but only when we had engaged in the primary to make sure the best candidate emerged. When we were NOT engaged at the primary level, our win percentage dropped to 64%.
won general with early
with only post-primary support
How you can be confident this plan will work.
In 2022, AFP Action engaged in 22 primaries at the federal level, and, when combined with AFP, nearly 200 more at the state level. 82% of candidates AFP or AFP Action backed won in the general election in November… but only when we had engaged in the primary to make sure the best candidate emerged. When we were NOT engaged at the primary level, our win percentage dropped to 64%.
From our data capabilities to our grassroots game planning, AFP Action has the edge.
AFP and AFP Action
engaged in a
in the 2022 elections,
knocking on more than