AFP Action Launches Statewide Grassroots Efforts Supporting U.S. Senate Candidate Mike Rogers

LANSING, MI — As reported in The Detroit News today, Americans for Prosperity Action (AFP Action) announced the launch of its first ad campaign supporting U.S. Senate Candidate Mike Rogers and the rollout of statewide grassroots efforts across Michigan. The six-figure ad will air on digital and streaming platforms across the state. The new ad launch coincides with full-scale, statewide grassroots efforts utilizing AFP Action’s layered approach to voter engagement, including door-to-door canvassing, phone outreach, direct mail, and targeted advertising.

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AFP Action Senior Advisor Tim Golding released the following statement: 

“AFP Action has permanent grassroots on the ground in Michigan, listening to voters and earning their trust. Because our team lives and works in these communities, we know what issues matter most to families, and we’re committed to supporting leaders like Mike Rogers who will fight for opportunity, freedom, and a stronger future for Michigan.

“Families are struggling with the cost of everything – all while Washington puts partisanship over solving problems. Mike Rogers understands we need a proven leader that can rise above politics and deliver real results to cut spending and lower taxes, so Michiganders keep more of their hard-earned money.

“Mike Rogers is a Michigander that cares deeply about our future and will fight tirelessly to bring down costs, secure our border, and keep our communities safe. AFP Action has the grassroots infrastructure to engage voters early and consistently in support of Rogers and we will carry this strategy through Election Day.”

AFP Action endorsed Rogers last fall and has since expanded its efforts to collect voter data, conduct research, and poll Michiganders in communities across the state. That groundwork is now being used to communicate directly with voters about Rogers’ record, reinforcing AFP Action’s targeted strategy to turn out the right voters and get Mike Rogers elected to the U.S. Senate.

AFP Action Announces First Wave of U.S. Senate Endorsements for 2026

Early Engagement in Key U.S. Senate Races Sets the Stage for Lasting Policy Gains in 2026 and Beyond 

ARLINGTON, VA – Americans for Prosperity Action (AFP Action) is today making its first U.S. Senate endorsements of the 2026 mid-term cycle, an election year that has the potential to reshape Washington’s policy landscape for the next decade.  

With the endorsements of Michael Whatley  for U.S. Senate in North Carolina and Mike Rogers for U.S. Senate in Michigan, AFP Action is signaling an early and aggressive commitment to defending and building strong limited-government policy coalitions in Congress. 

AFP Action Director Nathan Nascimento issued the following statement:

“Candidates Michael Whatley and Mike Rogers have demonstrated a strong commitment to expanding freedom and opportunity through policies that limit government and empower people. We need more U.S. Senators with that same outlook to keep our country headed in the right direction, as well as provide an essential check on far-left progressive policies that are becoming more extreme by the day. 

“The opportunity in front of us isn’t just about winning in 2026, it’s about shaping the future of our country. That’s why we’ll be unleashing the full power of our 20-year grassroots infrastructure and cutting-edge data to help these candidates win — because when we organize early and lead with purpose, we can help make the difference in close races. This cycle, that could mean the difference between a generation of prosperity or a return to the failed policies of the past. 

“Last cycle, AFP and AFP Action engaged in more state and federal races than ever before, and with what’s at stake in 2026, we fully expect it to be another record-breaking year. Early engagement and outreach is critical to identifying key issues, setting a narrative, and mobilizing support, which is why we’re wasting no time.” 

Without limited-government majorities in Congress, strong pro-growth policies like fiscal restraint, regulatory reform, and energy abundance would be out of reach. That’s why AFP and AFP Action are all-in on what may be the most pivotal election cycle in recent memory. With AFP’s 36 permanent grassroots chapters, a presence in all 50 states, and AFP Action hitting the ground earlier and harder than ever, we’re executing a bold, long-term strategy for winning elections that lead to winning policies. 

In 2024, AFP and AFP Action engaged in a record-breaking 647 races, knocking on 20 million doors, and reaching 30 million voters. This cycle is expected to significantly exceed those 2024 metrics across the board. Over the past year, AFP’s grassroots army has already been out connecting with Americans in key states like Georgia, Michigan, New Hampshire, North Carolina and Ohio, talking to voters about their top concerns and their views on important issues like the economy, tax policy, border security, regulatory reform, health care, energy and more. The valuable insights gathered through those conversations will be acquired by AFP Action to help shape the 2026 strategy.  

Background on AFP Action Endorsed Candidates:  

Michael Whatley has the business acumen and leadership experience to deliver real results for the people of North Carolina in the U.S. Senate. His commitment to an all-of-the-above energy strategy, meaningful tax reform, and sound fiscal policy reflects a clear vision for economic growth. By prioritizing regulatory reform and advocating for a leaner, more efficient government, Whatley stands ready to restore accountability in Washington and ensure North Carolinians keep more of their hard-earned income. 

Mike Rogers is a proven leader with the experience and judgment to deliver for Michigan in the U.S. Senate. As a former congressman, he’s demonstrated the ability to tackle tough challenges—cutting taxes, promoting energy independence, and eliminating harmful regulations. Rogers is ready to fight inflationary spending, shrink government overreach, and reignite the American Dream. Michiganders can count on him to bring principled, effective leadership back to Washington.